We are Nexus, the Human Focused Digital company. We invent, design, create, build and embed functions into peoples lives that give them more control today than they had yesterday.
Human Focused Digital is the apex between technology & interface, a process that makes technology more human & the way it’s consumed more human. Too many people design the next version of something that exists, rather than inventing the best version of something new. Our approach involves consideration of what makes us human. Design more… or design better?
By placing human needs and limitations in a higher priority compared with other metrics and targets, we create products that amplify the best parts of humanity, rather than erode them. Nexus are the experts at designing products that track, learn and use contemporary technologies to support and evolve humanity.
MyAgenda is DigitalAgenda’s Q&A with folk working on technology that is for a change. This week, Pete Trainor, director of ‘human-focused digital’ agency…
We are delighted to announce that, in collaboration with Goldsmiths University, we have been included in Adobes new ‘Future of Experience’ report looking at…
We love to chat, so why not drop us a line and we’ll organise to meet and discuss your challenges in more detail.
I set up Nexus with the very basic idea that digital design could be more human. That starts with the way we work with people, because I was crazy enough to think maybe we could also make innovation more human by design.
A lot of other companies who play in our space think that innovation happens by sitting around letting magical ideas pop into heads. It doesn’t. Innovation is a hard, messy process. We always start by making something that we’d like to use and that might make people’s lives better. We’re crazy, passionate people who believe we can change the world. We’re not “professional” and “proven” people, we’re people who are unashamed to dream big.
Please come and work with us, or for us, if you believe in something important. Even if the odds are not in your favour. Because we want to change the world, upset the status quo and this takes more than run-of-the-mill thinkers or thinking. We need to work with people who dream the same dream.Pete Trainor
91% of people keep their smart phone within 3 feet of themselves, 24 hours a day. The average person checks their phones 150 times a day and often spend as much as 177 minutes on their devices per day. Mobile sessions average a mere one minute and 10 seconds long, dozens and dozens of times per day.
The trial for HIPPO – A totally new kind of behavioural monitoring application – will start in the Spring of 2016 with the aim of helping people learn about their patterns and give them visibility of their behaviours.Say hello to HIPPO
Is there a secret to triggering habits in people so that they’ll engage and keep engaging with whatever it is you create? Nexus showed us in their fascinating SXSW talk, “Is there a Neurological Recipe for Success?“, they shared some principles that they have distilled over the years from psychology, behavioral, and experimental economics and observations of the human animal – Themselves.Camille Sweeney